Creating easy to understand solutions for renewable energy

With complex technical products, it can often be a challenge to show how they work in their proposed environment. We were approached by a company called Tidal Sails based in Norway to help them explain their renewable energy technology. Their ground-breaking technology in extracting kinetic energy from slow-moving currents. However, due to its location underwater, it was difficult to show to prospected clients, but this was easily solved. The highly realistic, 3D animation that we created not only showed how the product worked but could also be used as a comparison as to how it worked against less effective competitors.

Turning words into visuals

The brief was to create a highly realistic 3D animation, to show off their offering and how it works in comparison to its less effective competitors. The storyboarding process allows us to visualise how the script and visual elements work together effectively to achieve the required message.

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The scenery and camera panning give scale and a sense of movement within the video, mimicking the flow of the environment that the Tidal Sails system is used within. This, along with carefully selected music and professional yet friendly voiceover, perfectly portrays the Tidal Sails brand. 

I find Animated Technologies competent, creative, listening, diligent and pleasurable to work with! We are very pleased with the result, and have received several compliments for the animations.
Are Børgesen
Founder Tidal Sails AS (Norway)

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