2D Animation

SaaS Explainer Videos

SaaS Explainer Videos

Your clients first and centre want to know how your software can help them, something that can be difficult for outsiders to understand. That's where we come in with an Animated SaaS explainer video full of engaging videos designed as a solution!

Your potential customers may not always have the insider knowledge about technology services you offer which is why it’s important they see what all their options are in a SaaS explainer video so they make educated decisions based on information from trusted sources such as yourself.

Our approach is research first and understanding, seeking out what your clients need to know. Then we build a story in a SaaS explainer video so that can be easily understood by the end user with an emotive animation that makes it clear how our software will help them achieve their goals!

Benefits of SaaS explainer videos

There are many benefits to using SaaS explainer videos to showcase your service, but here are our top three benefits.

Demonstrate functionality - Animation is a flexible and versatile medium that allows you to demonstrate your software's potential solutions in an engaging way.

Choose what your clients see- Animation gives you the flexibility to choose what features of your product you highlight, ensuring that your potential clients focus on the features you know will benefit them the most, instead of them getting caught up on the wrong details.

Answer commonly asked questions in a memorable way – Have the animation as a standalone feature on your website or incorporate it into your sales pitch. No matter how you use it, animated explainer videos allow you to answer your frequently asked questions, breaking down barriers that may stop new clients from using your service.

Case study – Cufflink

The SaaS industry is booming, and Cufflink has taken the lead in this space. But despite their success so far, they’re finding that potential clients with little experience are unable to understand how different SaaS companies operate. This barrier can hinder or even stop sales altogether!

Cufflink is a successful company within the booming software as service (a/k/a “Saas”) market- but one thing holding them back from ultimate victory could be their lack of understanding about what it takes for these customers who have never dealt with Saas before to feel comfortable purchasing our product due to its complexity.

We created a them a SaaS explainer video to break down the barriers preventing clients from using Cufflink's app. Our animations demonstrate how client data and security are handled with this innovative new technology, which will soon be available in alpha form for testing by select individuals.

We were able to focus on the benefits their clients would receive from the app rather than the ins and outs of the technology used to do so, stopping their clients from being overloaded with information that may not have been immediately relevant for that initial sales pitch. We used the animation to convey their solution quickly and clearly to their clients’ problems, all whilst enhancing their brand.

If you want to find out more about how we can do the same for you, contact our team today and see how SaaS animated explainer videos can help drive sales for your business.