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The Challenge

Betsi Cadwaladr University Health Board (BCUHB) needed an engaging way to promote physical literacy—the skills, motivation and confidence to be active throughout life. The aim was to educate parents, carers and educators on the importance of developing these skills from an early age.

The solution

We produced a friendly, accessible 2D animation that breaks down the concept of physical literacy and its lifelong benefits. The visuals were bright, inclusive and designed to appeal to a wide age range, helping communicate key messages clearly and memorably.
I had no idea on where ‘this journey’ would have led me to, but with Animated Technologies as a guiding hand, the journey and vision has finally come to fruition! I would have no hesitation at all in recommending both AT to anyone, who has an ’intangible’ idea or concept that they wish to turn into visual reality!
Hywyn Williams | Participant Engagement Officer, Gwaith Gwynedd
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We've been impressed with Animated Technologies' ability to transform lengthy reports into engaging and easily digestible content. Their ability to bring our work to life has helped us communicate key information clearly and effectively.
Fflur Elin Head of External Affairs – FSB Wales
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